Josh Lyons
Entrepreneur . Educator . Christian . Investor

About Josh

Just scratching the surface…


I’m Josh Lyons, a relational guide and entrepreneur passionate about helping business leaders grow and succeed. Over the years, I’ve built a career focused on connecting people, ideas, and opportunities. I founded Your Whos, a white-label marketing fulfillment company, and created 4in10, a business management platform designed to help small businesses thrive. I also provide business and relationship development training to leaders, based on processes I've developed that transformed my own business. Now semi-retired, I spend more time homeschooling my daughters and working on the creation of a new education model that's engineered to adapt to the unique needs of each student at any age. I live in the Pensacola area with my wife, Amanda, our children, and our golden retriever, Honey.

Biographical Snapshots

These snapshots provide a glimpse of my past and insight on the trajectory of my future.

1
Past
I grew up in a family that valued faith and resilience. My parents encouraged me to become a pastor, and while I followed that path for many years, I discovered my true calling was elsewhere. I was taught the importance of putting others first. Many Christian values became the foundation of my entrepreneurial journey, helping me navigate challenges, build meaningful connections, and launch my first business in 2015. That was where I began to cultivate resources to empower others to succeed.
2
Present
Today, I balance semi-retirement with my passion for helping small business owners thrive. I am the founder of Your Whos, a white-label marketing agency. Additionally, I created 4in10, a platform designed to simplify growth for entrepreneurs. Now I'm creating and facilitating training programs that teach the fundamentals of business, empowering owners to achieve profitability and clarity. My focus is to guide leaders toward meaningful growth while investing more time homeschooling my children and fostering a life rooted in purpose.
3
Future
I dream of a world where people discover their purpose early and have the resources to achieve it. That is why I am developing a revolutionary education model to help current and future generations live with greater clarity and intention. Beyond business and education, I am focused on creating systems and tools that address global challenges, fostering prosperity and opportunities for individuals and communities to thrive. Professionally, my mission is to systematize the process for connecting leaders to resources.
4
Personal Highlights
Faith, family, and adventure are at the heart of my life. I live in Pensacola with my wife Amanda, daughters Adeline, Felicity, and Belle, who is due in February 2025, and our golden retriever Honey. I find joy in exploring local coffee shops, dancing west coast swing, which is how I met Amanda, and sharing new experiences with my family. From juggling fire as a teenager to living in South Korea and Africa, my personal journey has been full of unique experiences that inspire me to live boldly and connect deeply.
5
Professional Highlights
Since starting my first business in 2015, I’ve built a white-label marketing agency, created the 4in10 business management platform, and developed impactful networking training. My focus is on helping entrepreneurs succeed by offering innovative tools, systems, and strategies tailored to their needs. Through these efforts, I’ve grown a reputation as a master connector and relationship development guide dedicated to empowering business leaders and driving growth.

Podcasts

Fan Favorites

Questions for the Media

Each of the questions below would result in engaging conversation.

1.
What inspired you to become a relationship development guide?
2.
How did your experience with networking lead to a 16,947% increase in revenue, and how do you teach others to replicate that success?
3.
Can you explain the concept behind Your Whos and how it supports those who sell marketing services?
4.
I’ve heard you have something called “Letters for My Children.” What is that?
5.
Why did you decide to semi-retire, and how has that decision shaped your personal and professional priorities?
6.
What is your vision for the new education model you’re developing, and how does it aim to replace the current system?
7.
What role does faith play in your approach to business, family, and education?
8.
How do your personal experiences and background influence your professional philosophy?
9.
What led you to create 4in10, and how does it help small businesses thrive?
10.
How has creating 4in10 shaped the way you view small business success, and what lessons did you learn during its development?
11.
What’s one piece of advice you’d give to small business owners who want to grow their businesses sustainably?
12.
What’s the biggest misconception people have about networking, and how does your training challenge that?

How Josh is Described

Discover how professionals around the United States describe Josh.

Gallery

Take a peek at the moments captured in Josh's life, from day-to-day.

Josh's Initiatives

Josh isn't building a business. He's building an ecosystem for entrepreneurial success.

Your Whos

Most marketing agencies think that if somethi...

Your Whos

Most marketing agencies think that if something must be done right, it has to be done in-house. In reality, marketing success comes from a team of specialists working together. This matters because trying to do everything internally leads to burnout and weak results. Your Whos offers expert white-label marketing support so agencies can tap into top talent and drive real growth.

4in10

Most business owners think that working longe...

4in10

Most business owners think that working longer and harder brings success. In reality, extra effort without a clear system only deepens chaos. This matters because missing key systems wastes time, money and energy, stunting real growth. 4in10 is a tool that manages goal tracking, accountability, brand messaging and more. With 4in10, business owners can work effectively with marketing agencies, business coaches and trusted partners to build lasting success.

Business Foundations Program (BFP)

Most entrepreneurs believe that a great idea...

Business Foundations Program (BFP)

Most entrepreneurs believe that a great idea and some money are enough to start a business. In reality, success demands sharp knowledge that sets a business apart, attracts buyers and builds real traction. This matters because without this insight, businesses waste resources on weak strategies. The Business Foundations Program teaches the core principles for building a strong business. Paired with 4in10, it gives businesses both smart strategy and the practical tools needed to win.

Networking Training

Many business owners think that simply showin...

Networking Training

Many business owners think that simply showing up at events makes networking work. In reality, true growth comes from building deep, lasting relationships, not from a pile of contacts. This matters because shallow networking stifles growth and limits innovation. The Networking Training shows a clear method to forge genuine, high-value connections. Combined with the Business Foundations Program, it turns everyday interactions into a powerful growth engine.

The ReAlign Group

Many leaders believe that a good heart and a...

The ReAlign Group

Many leaders believe that a good heart and a desire to help are enough to lead. In reality, true leadership means aligning core values, vision and daily actions into one clear purpose. This matters because without such alignment, even hard work feels empty and directionless. The ReAlign Group helps leaders uncover their true motivations and craft a focused mission. When combined with Networking Training, it builds a network of visionary leaders who drive lasting change.

Your Whos

Most marketing agencies think that if something must be done right, it has to be done in-house. In reality, marketing success comes from a team of specialists working together. This matters because trying to do everything internally leads to burnout and weak results. Your Whos offers expert white-label marketing support so agencies can tap into top talent and drive real growth.

4in10

Most business owners think that working longer and harder brings success. In reality, extra effort without a clear system only deepens chaos. This matters because missing key systems wastes time, money and energy, stunting real growth. 4in10 is a tool that manages goal tracking, accountability, brand messaging and more. With 4in10, business owners can work effectively with marketing agencies, business coaches and trusted partners to build lasting success.

Business Foundations Program (BFP)

Most entrepreneurs believe that a great idea and some money are enough to start a business. In reality, success demands sharp knowledge that sets a business apart, attracts buyers and builds real traction. This matters because without this insight, businesses waste resources on weak strategies. The Business Foundations Program teaches the core principles for building a strong business. Paired with 4in10, it gives businesses both smart strategy and the practical tools needed to win.

Networking Training

Many business owners think that simply showing up at events makes networking work. In reality, true growth comes from building deep, lasting relationships, not from a pile of contacts. This matters because shallow networking stifles growth and limits innovation. The Networking Training shows a clear method to forge genuine, high-value connections. Combined with the Business Foundations Program, it turns everyday interactions into a powerful growth engine.

The ReAlign Group

Many leaders believe that a good heart and a desire to help are enough to lead. In reality, true leadership means aligning core values, vision and daily actions into one clear purpose. This matters because without such alignment, even hard work feels empty and directionless. The ReAlign Group helps leaders uncover their true motivations and craft a focused mission. When combined with Networking Training, it builds a network of visionary leaders who drive lasting change.

Speaker Section

Sharing Knowledge, Inspiring Minds, Empowering Change.

Youth Leadership

Inspired over 500 young leaders to embrace innovation, teamwork, and resilience through engaging workshops and interactive keynote sessions.

Youth Leadership

Inspired over 500 young leaders to embrace innovation, teamwork, and resilience through engaging workshops and interactive keynote sessions.

Youth Leadership

Inspired over 500 young leaders to embrace innovation, teamwork, and resilience through engaging workshops and interactive keynote sessions.

Youth Leadership

Inspired over 500 young leaders to embrace innovation, teamwork, and resilience through engaging workshops and interactive keynote sessions.

Your Whos

Sub heading

 
Welcome to my world of creativity and inspiration! I am a passionate and dedicated entrepreneur, author, and podcaster with a strong foundation in storytelling. My journey began with a curiosity to explore ideas and a relentless drive to bring them to life.Over the years, I’ve honed my skills in building impactful businesses, writing thought-provoking content, and creating engaging podcasts that inspire and inform. My approach is audience-focused and impact-driven, delivering value through every venture.
Welcome to my world of creativity and inspiration! I am a passionate and dedicated entrepreneur, author, and podcaster with a strong foundation in storytelling. My journey began with a curiosity to explore ideas and a relentless drive to bring them to life.Over the years, I’ve honed my skills in building impactful businesses, writing thought-provoking content, and creating engaging podcasts that inspire and inform. My approach is audience-focused and impact-driven, delivering value through every venture.
 

Testimonials

Testimonials from some of the leaders I’ve had the privilege of supporting.

Investment Opportunities

Invest in my vision and maximize your returns

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit
 
 
INVEST NOW

Board Memberships

My Experiences throughout the journey

The Red Cross

As a board member of The red cross, I provide strategic guidance and support to help drive growth and innovation. This role allows me to contribute my expertise, aligning the company’s vision with evolving industry trends for long-term success.

Big Brother Big Sister

Being a board member allows me to influence key decisions that foster innovation and growth. I am committed to helping the company navigate challenges and capitalize on opportunities for sustained success.

The Red Cross

As a board member of The red cross, I provide strategic guidance and support to help drive growth and innovation. This role allows me to contribute my expertise, aligning the company’s vision with evolving industry trends for long-term success.

Tv & Radio

Featured Appearances and Broadcasts

Featured Media

Spotlight on My Achievements

IDGCONNECT

Innovative product draws a blurprint for a prod..

April 13th, 2024

FORBES

America’s best startup employer......

June 3rd, 2024

BUSINESSINSIDER

Innovative product draws a blurprint for a prod..

May 1st, 2023

Let’s Connect

After reviewing your form submission I’ll be sure to reach back out to you.